Pinterest Strategy for E-Commerce Brands

Growth Plan + Optimization

Turn Pinterest into a traffic and sales channel for your store.

If you’ve been pinning consistently but not seeing results, or you’re not sure what to focus on next, this is where we fix that.

Or, you’ve heard the rumors….Pinterest is an amazing place for E-commerce brands to increase traffic and sales conversions in their shops.  And, you are ready to get started.

This service is designed specifically for e-commerce brands that want a clear plan, better visibility, and a setup that actually supports conversions, not just clicks.

Image of desktop from Pinterest Expert Cathy Heflin.

What This Is (and What It’s Not)

This is not a generic Pinterest audit.

This is a strategy built for how people actually shop on Pinterest, including:

  • What products to prioritize

  • What content converts

  • How to structure your Pinterest account for visibility and sales

You’ll walk away with a clear plan, and/or a fully optimized account, depending on the option you choose.


What We’ll Focus On

Every growth plan and strategy is customized to your brand, but here’s what we look at:

  • Your current account performance and setup

  • Product positioning on Pinterest (what to push and when)

  • Keyword strategy for search and discovery

  • Pin content strategy (what to create, not just how often)

  • Board structure and SEO

  • Catalog and product feed (if applicable)

  • How your Pinterest traffic connects to your website

This is about making Pinterest make sense for your business.

Which Service Is Right For You?

Let’s look at the options.

Pinterest E-Commerce Growth Plan

For brands who want the Growth Plan and Strategy Recommendations
and will implement optimizations themselves.

You’ll get a clear, customized plan for how to use Pinterest to drive traffic and sales.

Includes:

  • Full Pinterest account audit

  • Custom Keyword and SEO recommendations

  • Product and content strategy

  • Pin format and content direction

  • Board and profile optimization recommendations

  • Catalog and technical review (if applicable)

  • Prioritized 30-day action plan

  • Guidance for becoming a Verified Merchant

  • Strategy call + recorded video walkthrough

You’ll know exactly what to do and in what order.

Investment: $1,797

or

Pinterest E-Commerce Growth Plan + Optimization

For brands who want it done for them, not added to their to-do list.

This includes everything in the Growth Plan, plus we implement the key updates for you so your account is fully optimized and ready to perform.

Includes everything above, plus:

  • Profile and board optimization updates

  • Keyword integration across your account

  • Account structure setup for visibility and conversions

  • Pin structure and foundational setup

  • Catalog recommendations as needed

  • Implementation of the most important strategy updates

Plus a 30-Day Performance Review Call, where we:

  • review what’s working

  • answer questions

  • make adjustments if needed

You’ll walk away with a fully optimized account and a clear path forward.

Investment: $2,997


Who This Service Is For

This is a good fit if:

  • You have an established e-commerce store

  • You’re ready to use Pinterest as a real marketing channel

  • You want a strategy that supports traffic and conversions

  • You want to test and build consistency over time


Who It’s Not For (Yet)

  • Brand new businesses with no product or website yet

  • Anyone looking for overnight results

  • Businesses that aren’t ready to invest in growth


What Happens Next

  1. You choose your option

  2. You’ll receive a short intake form

  3. We schedule your kickoff call

  4. I build your plan

  5. We plan our strategy review call

  6. You receive your recommendations (and implementation if selected)

 
 

A Quick Note

Pinterest is a long game, but when it’s set up correctly, it becomes one of the most consistent traffic sources for e-commerce brands.

This is about building that foundation the right way.

 

Ready to Get Started?

Thoughts from customers…

“Having Cathy clean up my Pinterest account was like having someone reorganize my closet and then tell me how to put outfits together to look my best. She made it easy and the communication throughout was excellent. I'm all set to attract new customers.

Working with Cathy was so easy and the communication during the process was excellent.”

Janet - E-Commerce Business Owner


“Apart from the knowledge Cathy offered, she gave me TIME! Cathy has allowed me to focus on all the other aspects of a startup business. I could not devote the time to set up and understand a new social platform.”

Yusriy - Fashion Brand Shopify Store Owner


“The best thing I gained by hiring Cathy was having everything done for me. I have a very limited amount of time to work on my business. What Cathy did for me in a day would have taken me weeks. Her help was worth every penny! She's a real, live person, and conversing with her is fun and easy. Although her Jump Start Done in a Day program is a list of items Cathy does for you, she personalizes it for your particular business and niche.”

Amy - Shopify Store Owner


“I thought you'd enjoy seeing numbers a couple of months in. Still working at it but I'm happy with the results so far...I never would have had anything near this if I hadn't hired you!”

Results from a Happy Client